01 CHALLENGE

LA Hair had invested in external expertise to manage its paid channels, CRM, and ad creatives. Despite these efforts, they faced challenges with declining sales and slowing growth. To turn things around, they needed a new strategy and a fresh approach.

02 APPROACH

As LA Hair’s Growth Partner, pace took a data-driven approach to optimize their sales funnel. We built dashboards with daily targets, created ad content based on key product advantages, and addressed conversion barriers. CRM flows and strategic campaigns, including localized market launches, helped boost engagement and retention. Additionally, pace improved pricing strategies, launched TikTok & Snapchat ads, and secured a credit line for controlled scaling.

03 RESULT

With Pace as LA Hair’s growth partner, revenue increased by 41% compared to the same period last year. The average order value grew by 30%. LA Hair regained its growth momentum with a scalable and profitable business.